Going into bat for children doing it… | Alannah & Madeline Foundation Skip to main content

The Foundation is once again Cricket Australia’s aligned charity partner for this year’s NRMA Insurance Boxing Day Test match. If the match goes to Day 5, entry for fans will be via donation.

CEO Sarah Davies AM said this year’s campaign supports children doing it tough, with all donations going towards supplying children and young people going into emergency care with a Buddy Bag.

“Around 13,000 Australian children are taken into the care of child protection authorities because they are at serious risk of harm or have no other safe place to live,” Ms Davies said.

“That’s at least 10 children during a Test Cricket match.”  

Buddy Bags are backpacks thoughtfully packed for kids across Australia who are experiencing crisis, trauma or doing it tough. They contain items such as a toothbrush, toothpaste, hairbrush, face washer, PJs, underwear and socks, as well as a book, and the all-important teddy bear. 

“We provide Buddy Bags to children and young people to help meet their immediate material and personal care needs, and to give them a sense of security and comfort as the first step on their journey to safety and recovery,” Ms Davies said.

The Alannah & Madeline Foundation has worked for 25 years to children live free from trauma and violence. The Foundation has delivered more than 113,000 Buddy Bags over 13 years.

“For children doing it tough, one backpack can mean the world,” Ms Davies said. “Donate now and help change the life of a child who is experiencing trauma.” 

The partnership with Cricket Australia is now eight years old and the Foundation values this very highly, she added.

“It is because of partners like Cricket Australia and its members, players and leadership that we can create a safer world for children. We are truly grateful.”

To support our involvement in the NRMA Insurance Boxing Day Test, you can make a direct donation today.